Blog posts for social media managers

Looking for your previous downloads?

 (Add Pre-written blog posts cost:

  • 1 blog – £50
  • 2 blogs – £80
  • 3 blogs – £99 
  • More than 3 blogs – £33 for every additional blog eg. £132 for 4 blogs, £165 for 5 etc.

Each blog will be sold a maximum of 10 times. After 10 paid downloads, the blog post will be retired.

New blogs added MONTHLY.

Discounts will automatically be applied at checkout.

 

What am I buying?
When you buy pre-written blogs (or PLR / Private Label Rights articles to give them their fancy name) they’re yours to do with what you wish.

You can change them, rebrand them, cut them, add to them, put your name on them… whatever you like!

But here’s the twist – they’re not exclusive to you. That means other SMMs and ad strategists may have the same (or very similar content) to you.

Most PLR creators sell their articles hundreds of times over – often for just a few pounds or pence – but I’ve chosen to limit my downloads to just 10 per blog and charge a little bit more.

As far as I know, I’m the only person providing PLR content specifically for social media managers and ad strategists.

I have more than 30 years’ experience writing for newspapers and national women’s magazines and, as a trained SMM myself, I’ve managed the socials for big brands including Jessops and Britvic. So, you’re in safe hands!

What happens after I purchase a blog?
As soon as you complete your purchase you’ll be sent an email with a link to download your blog. The download will be a Word document. You can also find a link to all purchases at the top of this page.

Why would I buy PLR blogs?
Lots of bloggers and coaches use PLR articles to enable them to publish regular content on their sites.

For you, they offer a number of benefits:
• They save you time because you don’t have to write your own blogs
• They save you money. PLR blogs are much, much cheaper than commissioning a bespoke article (that could cost anything from £80 up. I charge £150.)
• They help position you as an expert
• They make your website – and business – look active
• They give you content to share and repurpose on your social channels
• They provide a source of information for your clients
• They help to build your brand personality

But isn’t duplicate copy bad on the internet?
Duplicate copy in itself isn’t bad BUT of course original content is preferable!

Google doesn’t punish duplicate copy as such, the problem comes when it needs to decide which version of a duplicated article it should show people.

This means it will look at other content on your site and see which offers the best overall user experience.

The best thing to do is to customise your blogs. Change the headline (each blog comes with a choice of four but you can write your own), add your own images, examples and personal stories.

But, let’s be honest. You’re unlikely to be hitting the first page of Google with PLR content so, if that matters to you, then PLR blogs aren’t for you.

You will find them useful if:
• You aren’t posting any blogs at all
• You’re stressed about sticking to a blogging schedule
• You need to plug a few gaps in your blogging schedule or need a breather for a few weeks
• You want to grow your brand authority
• You need a way of adding fresh content to your website to keep it looking active
• You hate writing
• You struggle to come up with blog ideas
• You start writing a blog then get imposter syndrome and give up (if it’s any consolation I do this ALL the time with my social content)

How often should I blog?
That’s really up to you. Once a week is great but once a month is fine too.

I’d say the most important thing is consistency.

If you have any other questions about buying my pre-written blogs please email me at hello@kirstinchaplin.co.uk

Further reading: 

The pros and cons of pre-written blogs

Are pre-written (PLR) blogs right for me?

5 blogs every social media manager should have on their website

 

When you buy one of my pre-written blogs you can pretty much do what you like with it. That means you can:

✔️  Put your name on it and say you wrote it
✔️ Add your own branding, colours, fonts, images and logo
✔️  Edit it, rewrite it, cut it or add to it
✔️  Change the headline and subheadings
✔️  Use extracts on social media and in other marketing materials
✔️  Link to it from your socials
✔️  Use it to create a lead magnet for your own brand
✔️  Include the content in webinars, training and workshops
✔️  Use it for personal reasons only

BUT, to enable me to continue to offer this service, please don’t:

𝙓 Give it away to others (without my permission)
𝙓  Sell it to someone else
𝙓  Post on a client’s website

I’m afraid I am unable to issue refunds for blogs once they have been downloaded but if you are unhappy for any reason please email me at hello@kirstinchaplin.co.uk

Every effort has been made to ensure the blogs are accurate and error-free. If you spot a mistake please let me know. 

CLICK HERE FOR THE FULL LEGAL VERSION OF THESE SERVICE T&CS.

One last thing:

You accept that you are responsible for any mistakes which appear in the copy as a result of editing / changes made by you. 

You are also responsible for making sure that the information you publish is correct according to your own professional expertise and for keeping it up to date when new industry information becomes available.

Thanks, Kirstin

(P.S. These Terms of Use are subject to change at any time.)

 

 

= SEPTEMBER 2021 =

Countdown to Christmas: Your festive guide to Facebook ads – 20/09/2021

The problem with social media (and how to fix it) – 20/09/2021

How to get found by more people in Instagram search – 20/09/2021

= JULY 2021 =

Setting your Facebook Ad budget. A guide for business owners – 16/07/2021

Understanding the Instagram algorithm (and how to make it work for you) – 16/07/2021

 = JUNE 2021 =

LinkedIn dos and don’ts – 21 tips for success – 14/06/2021

Stop making these mistakes on Instagram -14/06/2021

Is it time to ditch the boost button? 14/06/2021

6 reasons to hire a social media manager 14/06/2021

How to take a break from your biz social media this summer 14/06/2021

= MAY 2021 =

The new way to look at Instagram – 12/05/2021

A month’s worth of engaging Facebook post ideas – 12/05/2021

Everything you need to know about Power Hours – 12/05/2021

How to use LinkedIn for beginners – 12/05/2021

5 things I’m always asked about Facebook ads – 12/05/2021

5 things you need for Facebook ads success – 12/05/2021

= APRIL 2021 =

10 reasons social media is important for business – 07/04/21

= MARCH 2021 =

Spring clean your socials – 02/03/2021

6 signs you need a social media manager – 02/03/2021

 = FEBRUARY 2021 =

4 cool ways to find Pinterest keywords – 12/02/21

= SOLD OUT =

How to get people to engage with you on Facebook – 16/02/21 SOLD OUT 19/09/21

How to boost your reach on Instagram – 16/07/2021 SOLD OUT 19/09/21

6 tactics of a good social media manager – 12/02/21 SOLD OUT 31/08/21

3 ways to speed up content creation – 07/04/21 SOLD OUT 16/08/21

3 tips for writing brilliant Facebook ads copy – 07/04/21 SOLD OUT 16/08/21

Why you need a social media strategy (and how to write one) – 07/04/21 SOLD OUT 24/06/2021

5 ways a Facebook ad strategist will boost your business – 02/03/2021 SOLD OUT 24/06/2021

30 post ideas to inspire you on Facebook – 12/02/21 SOLD OUT 04/06/2021

What is the Clubhouse App? Everything you need to know – 12/02/21 RETIRED 04/06/2021

Why consistency on social media is so important – 07/04/21 SOLD OUT 20/05/2021

5 ways to overcome social media overwhelm – 02/03/2021 SOLD OUT 14/05/2021

The pros and cons of Power Hours over googling – 07/04/21 SOLD OUT 07/05/2021

The pros and cons of boosting & Facebook ads – 02/03/2021 SOLD OUT 01/05/2021

Facebook ad objectives – the key to success – 02/03/2021 SOLD OUT 02/05/2021

15 social media hacks you need to know – 16/02/21 SOLD OUT 07/04/21

Facebook or Google ads? Which is best for your business? – 12/02/21 SOLD OUT 04/03/21

How to use Instagram shops to make money – 12/02/21 SOLD OUT – 24/02/21

10 things I’m always asked about Instagram – 16/02/21 SOLD OUT – 24/02/21

4 brilliant things about Facebook ads – 12/02/21 SOLD OUT – 19/02/21

How a social strategy will help your business – 12/02/21 SOLD OUT – 19/02/21

5 things to think about before choosing your Facebook ad manager – 12/02/21 SOLD OUT – 19/02/21

 

 

 

 

 

‘I am a firm fan of Kirstin’s writing and love the “done for you” blogs she offers.

‘As my business scales it is a massive timesaver for me and I know that I always have excellent quality blogs that resonate with my audience and are researched and SEO-optimised.

‘To be honest, I can’t be bothered to write them myself anymore and am always on the lookout for more blogs from Kirstin.’

 Jess AudsleyRock Social

‘Thank you SO much. The blogs are a massive time saver for me and the timing has been perfect.’

Tamara Holland Dot & Stripe

‘If anyone struggles with writing their blogs then, I recommend ‘Kirstin’s new “done for you” blog service. I bought one yesterday and have used it on my website, on Instagram, about to put a link to it in a FB group that I am warming up. Brilliant value for money.’

‘Your pre-written blogs are an absolute godsend for a busy social media manager and coach like me.
Heaps of ideas but not an expert in long-form copywriting. Blog posts are forever on the to-do list and today I got it done (with your help). Your helpful prompts make it insanely easy.’ 
Debbie Ford  The Chichester Social
‘What a freakin’ amazing value-for-money and time-saving service this is for social media managers.
I’ve just downloaded my first one and will definitely be purchasing more!
‘The pre-written social media-focused blogs come with suggestions for headlines, keywords, and sections of the blog that you can personalise and adapt.
‘Kirstin very helpfully spells these out for you so you literally just have to choose your options, add in any extra bits you want in order to make it unique, and it’s done!
‘If you struggle to find the time to research and write your own blogs, or just need additional fresh content for your site, these blogs are perfect and of brilliant value considering just how much time you will save.’
Kerry Dougal Aim High Social
‘I absolutely love this service. The blogs have saved me time and brain space and best of all with Kirstin’s prompts they sound like me. Thank you, I’ll be back for more.’
Sonia Rutter soniarutter.com
‘Kirstin’s pre-written blogs are one of the best things I spend money on for my business. She’s so knowledgeable about social media – the blogs are extremely thorough but written in a way that’s easy for my audience to follow.
‘It’s a relief every time I download them, because it’s something time-consuming that I know I won’t have to do. It’s an essential, for not just my website but also the wider content plan for my business.’
Amy Lainchbury Tasty Comms

Countdown to Christmas: Your festive guide to Facebook ads

The festive season can be challenging for Facebook advertisers on a budget. This brilliant blog is packed with tips and on how to get the most out of social ads this Christmas. Comes with a choice of headlines and opportunities to customise. 1016 words.

[INTRO]

If, like me, you’ve seen mince pies on sale in the supermarket and thought “Nooooo… way too early!” you might think you don’t need to start planning your Christmas ads for a while yet.

 Sadly, that’s not the case.

 The Christmas season brings huge opportunities to small businesses – but it’s not without its challenges.

 You probably already know that the last quarter of the year is the most expensive time to advertise on Facebook and Instagram, with every customer costing that bit more to acquire. 

So it really is worth getting your thinking cap on and making a plan to steer your business through this highly competitive season.

The problem with social media (and how to fix it)

This blog looks at the three most common social media problems faced by small businesses and gives them the answers. Topics include: No time to post, don’t know what to post and lack of engagement. Comes with a choice of headlines and opportunities to customise. 812 words

[INTRO]

Does managing social media for your business make your head spin?

Do you feel under constant pressure to pump out ‘quality’ content five times a week across three different platforms?

STOP!

It doesn’t need to be like that. And I’m here to help.

In this blog I’ve outlined the three most common problems I see businesses struggle with and have given my top tips on how to solve them.

By the time you’ve finished reading, you’ll know how to save yourself a whole heap of time, energy and frustration on social media. And you’ll be able to create fabulous posts your followers love.

How to get found by more people in Instagram search

This easy read blog is packed with tops tips to showcase your expertise on Instagram and teach your ideal clients how to optimise their accounts and show up in more search results. Comes with a choice of headlines and opportunities to customise. 798 words.

[INTRO] 

Do you feel as though your follower numbers on Instagram never budge? That, try as you might, you just can’t move the dial?

Then the tips in this blog will really help you.

Because today I’m going to talk about Instagram search and how you can use it to get found by more of your ideal customers.

10 reasons social media is important for business

Lots of business owners are still not convinced about the value of social media – here’s your chance to prove them wrong. Comes with a choice of headlines. 898 words

INTRO

Are you still trying to decide whether to set up social media accounts for your business?

Maybe you’re thinking that with so many businesses already out there, there’s not really much point.

Or perhaps you already have social accounts set up but are struggling to run them and can’t see the benefit of carrying on.

The truth is, social media isn’t a quick fix. It takes time (lots of time) and a clear strategy to get it right. But once you do, the potential for growth is limitless.

Before we get stuck in, let me reassure you. You don’t need to be on all the platforms and you don’t need to have thousands of followers – you just need the right ones.

In this blog, I’m going to share with you 10 reasons social media is important for your business.

Understanding the Instagram algorithm (and how to make it work for you)

How does the Instagram algorithm work and how can we use it to help us? This easy-read blog explains the basics along with tips for your readers to improve their presence on the platform. Comes with a choice of headlines and opportunities to customise. 710 words.

[INTRO]

You’ve probably heard the word ‘algorithm’ bandied around a lot on social media. But what does it actually mean? 

In this blog I’ll explain what an algorithm is, how it works and how you can use it to strengthen your content strategy.

[Subheading] What is an algorithm?

Simply put, an algorithm is a set of rules or calculations which helps each platform to decide which content to show you. 

People often think social platforms only have one algorithm when, in fact, they can have lots. (Cont…)

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Setting your Facebook Ad budget - A guide for business owners

It’s the million-dollar question – how much should I spend on Facebook ads? If this is something you hear a lot then this blog is perfect for you. It’s packed with tips for ad beginners and includes opportunities to sell your services. Comes with a choice of headlines and opportunities to customise. 708 words.

[INTRO]

One of the things I’m most frequently asked about Facebook Ads is, ‘how much are they going to cost me?’ 

That’s not an easy one to answer, because every business is different. But it’s an important question, because you don’t want to spend more on ads than you’re getting back. 

So, before you even think about investing in Facebook Ads, there are a few things you need to know and think about. 

My tips below will give you a good idea of where to start when working out your budget, but if you need more help, I’d be happy to advise you.

LinkedIn dos and don’ts - 21 tips for success

Do you offer LinkedIn as a service? This easy-to-read blog is packed with tips and tricks to help your followers get the best from the platform. Comes with a choice of headlines. Customise with your own top tips. 1164 words.

[INTRO]

Check out my definitive guide to all things LinkedIn. 

  1. DO be selective about who you connect with 

Back in the day, it was thought that the best way to grow your LinkedIn following was to connect with anyone and everyone. Not any more.

Be selective about your connections – will their content add value to your feed? Are they someone you’ll potentially work with? Build slowly and be purposeful about your connections.

Stop making these mistakes on Instagram

As a successful social media manager, you probably see the same mistakes made over and over again on Instagram. This blog covers common errors and ideas tips on how to fix them. Comes with a choice of headlines and opportunities to customise. 771 words.

[INTRO]

 As a professional social media manager I often see the same simple Instagram mistakes being made over and over again.

 But the good news is, they’re simple to fix.

In this blog, I’m going to share with you the most common mistakes I see made on Instagram so that you can put them right.

Is it time to ditch the boost button?

This detailed blog will help your clients understand whether boosting posts is really the best option for them. Comes with a choice of headlines and opportunities to customise. 948 words

[INTRO]

Are you boosting posts on Facebook and Insta but wondering where all your money’s going?  

Maybe you’d like to run ‘proper ads’ but are worried you don’t have the budget?

It used to be that the boost button was just about the best possible way to waste a ton of money on Facebook. But, these days, the targeting options are better and some of the biggest brands on the planet regularly boost posts as part of their overall ads strategy.

Let’s take a look at some of the pros and cons of boosting so that you can decide what’s right for you.

How to take a break from your biz social media this summer

With summer here, this helpful blog is packed with tips to help your website visitors enjoy a break while keeping their socials running. 

Comes with a choice of headlines and opportunities to customise. 617 words.

[INTRO]

Summer’s here, the sun is out and, at some point over the next few months, you’re going to want to take a break from your socials and enjoy a well-earned rest.

But if you run a busy online business which relies on active social channels, you might be wondering how?

Perhaps you’re worried that if your account suddenly goes cold, you’ll lose followers or ruin the momentum you’ve built up.

Don’t worry. In this blog I share my tips on how to take a digital detox while keeping your socials running smoothly.

6 reasons to hire a social media manager

Want to convince more people to use your service? Then this blog is perfect for you. Reasons include removing overwhelm, building audiences, strategy work, keeping on top of industry updates, testing and staying ahead of the competition. Comes with a choice of headlines and opportunities to customise. 615 words

[INTRO]

Handing over control of your social media accounts to somebody else is a daunting thing to do. 

But if you’ve reached a point where you just can’t keep up with the demands of your social platforms, or know you should be doing more but don’t have the time (or knowledge), hiring help is the perfect solution.

4 cool ways to find Pinterest keywords

Do your clients struggle to get discovered on Pinterest? This short and snappy blog includes 4 ways to find keywords plus where to put them. Comes with a choice of headlines and opportunities to customise. 527 words.

INTRO:

Creating beautiful boards on Pinterest is the fun bit. But you also need to be sure they’ll get seen by the right people.
How do you do that? Keywords, that’s how.

Let’s dive into finding out how keywords work on Pinterest and where to find the best ones for your business.

The new way to look at Instagram

This fun blog challenges your reader to think about Instagram as a physical shop and how they would treat new and returning customers. Comes with a choice of headlines. 764 words.

INTRO: 

Do you sometimes feel overwhelmed by Instagram?

Stuck worrying about what to post next and how to keep the momentum going?

Trust me, you’re not alone.

But by following this one simple mindset shift, you’ll change how you think about Instagram and fall in love with your grid all over again.

A month's worth of engaging Facebook post ideas

Everyone’s looking for a shortcut when it comes to social media! This blog out lines three hacks for each of the major platforms – Facebook, Instagram, Pinterest, LinkedIn and Twitter. Something for everyone. Comes with a choice of headlines and opportunities to customise. 818 words.

 INTRO:

I don’t know about you, but I love a sneaky shortcut and clever trick!

That’s why I thought I’d share 15 of my best tips about some of the lesser known features on my favourite platforms.

From seeing into the future with Pinterest (I’m not joking) to adding a 10-second voice sales pitch to your LinkedIn profile, it’s all here!

Everything you need to know about Power Hours

Hot on the heels of the sell-out The pros and cons of power hours over googling blog, Everything you need to know about Power Hours digs a little deeper to explain what clients can achieve during an hour with you. Comes with a choice of headlines and opportunities to customise. 960 words.

INTRO:

You want to grow your business on social media, but can’t keep up with all the platform changes.

You know there’s a quicker way of doing things – but spending hours on Google looking for answers is just a waste of time.

Sound familiar? I speak to lots of busy business owners just like you, who recognise the power of social media but need a helping hand to get the best out of it.

It’s my job to keep up with the constant updates and hunt down the hacks so that you don’t have to. Cont…

How to use LinkedIn for beginners

Help your clients to overcome their fear of LinkedIn with this step-by-step guide for beginners. Includes tips on creating a great headline and what to write in your first post. Comes with a choice of headlines and opportunities to customise. 1037 words.

INTRO: 

Would you love to get started on LinkedIn but struggle to know what to post? Or maybe you feel a bit intimidated by the bro marketers?

Honestly, there’s no need to worry.

At heart, LinkedIn is no different from any other platform. It’s simply people connecting with other people and you get to choose who those people are.

If you haven’t visited the site for a few years, you might be surprised at how it’s changed.

The platform is much more relaxed than it used to be and it’s lots of fun too. Cont…

5 things I'm always asked about Facebook ads

Do you get asked the same questions about ads all the time? Then this blog is for you. Questions include: Is my customer on Facebook? Will I make a profit? How will I know if my ads are working? How much budget will I need and How do I get started. Comes with a choice of headlines and opportunities to customise. 1065 words.

 INTRO:

Are Facebook ads a surefire path to success for your business? Or a great way to get ripped off and lose a ton of money?

Many of the business owners I work with have never tried Facebook ads before, or have dabbled in them without really getting the results they wanted.

And when we first talk, they all ask me the same questions. Chances are, you want to know the answers too.

The 5 things you need for Facebook ads success

Help your clients get ready for running successful ads with the easy to read and informative blog. Include insights on audience, landing pages and the pixel. Comes with a choice of headlines and opportunities to customise. 1065 words.

INTRO:

Running ads on Facebook and Instagram is a brilliant way to build brand awareness and boost sales.

But, before you get stuck into actually building your ads, you need to do some prep work first.

In this blog, I explain five important things you need to get right so that your ads have the best chance of success.

Spring clean your socials

Spring has sprung and this seasonal blog is the perfect reminder for your readers to make sure their platforms are in tip-top condition. Includes: Tidy up your bios / Clean up old accounts / Declutter your feed / Brush up on competitors / Polish up your content. Comes with a choice of headlines and opportunities to customise. 664 words.

INTRO: 

The nights are getting lighter (hurray!) and spring is in the air.

And if that’s making you want to throw open the windows and have a good clean out, can I suggest you start with your social media accounts.

Like a neglected skirting board, your social media accounts can start to feel a little tired and look unloved.

But with a quick once over, they’ll soon be feeling fresh and inviting and will be attracting new followers and fans.

Glove up. It’s time to unleash your inner Mrs Hinch.

My three-step guide will get you started.

6 signs you need a social media manager

Deciding to outsource your social media is a big step and one which potential clients could be nervous about. This blog addresses their pain points and explains how a social media manager can help. Comes with a choice of headlines and opportunities to customise. 669 words.

INTRO:

Admitting you need help with your social media can be a difficult thing to do. 

After all, it’s just posting on Facebook – right?

Not quite. Getting your social media to work for you takes time, effort and patience – three things you might be short on right now.

Hiring a social media manager can feel like a big step. Maybe you feel anxious about handing your brand over to someone you don’t know. Or perhaps you’re worried about your return on investment. 

Well, let me reassure you.

A good social media manager will get to know you and your business before they start work so that you both feel confident about what needs to be done.

And, while no-one can guarantee ROI when it comes to social, they will work to a strategy which means they will constantly refine what they’re posting to get the best results.